{"id":21785,"date":"2025-04-21T09:22:14","date_gmt":"2025-04-21T09:22:14","guid":{"rendered":"https:\/\/www.cnshining.com\/?p=21785"},"modified":"2025-04-21T09:31:09","modified_gmt":"2025-04-21T09:31:09","slug":"wilkinson-sword-aerosol-can-shave-care","status":"publish","type":"post","link":"https:\/\/www.cnshining.com\/ko\/wilkinson-sword-aerosol-can-shave-care.html","title":{"rendered":"\uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc, \uc5d0\uc5b4\ub85c\uc878 \uce94 \uba74\ub3c4 \ud601\uc2e0"},"content":{"rendered":"
250\ub144 \uc5ed\uc0ac\uc758 \uc601\uad6d \ube0c\ub79c\ub4dc, \uc5e3\uc9c0\uc6f0 \ud37c\uc2a4\ub110 \ucf00\uc5b4(Edgewell Personal Care)\uc758 \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc(Wilkinson Sword)\uac00 4,600\ub9cc \ud30c\uc6b4\ub4dc \uaddc\ubaa8\uc758 \uc601\uad6d \ub0a8\uc131 \uadf8\ub8e8\ubc0d \uc2dc\uc7a5\uc744 \uacf5\ub7b5\ud558\uba70 \uba74\ub3c4 \uc804\ud6c4 \uad00\ub9ac \uc81c\ud488 \ub77c\uc778\uc744 \uc0c8\ub86d\uac8c \ucd9c\uc2dc\ud588\uc2b5\ub2c8\ub2e4. \uc774 \ud601\uc2e0\uc801\uc778 \uc81c\ud488\ub4e4\uc740\u00a0\ub9de\ucda4\ud615 \ud06c\uae30 \uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \uce94<\/strong>\ud604\ub300 \ub0a8\uc131, \ud2b9\ud788 \ud6a8\uacfc\uc801\uc778 \uadf8\ub8e8\ubc0d \uc194\ub8e8\uc158\uc744 \ucc3e\ub294 \uc80a\uc740 \uc18c\ube44\uc790\uc758 \uc694\uad6c\ub97c \ucda9\uc871\ud558\uae30 \uc704\ud574 \uc131\ub2a5, \ud569\ub9ac\uc801\uc778 \uac00\uaca9, \uc9c0\uc18d \uac00\ub2a5\uc131\uc744 \uacb0\ud569\ud588\uc2b5\ub2c8\ub2e4.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc\ub294 \uc601\uad6d\uc5d0\uc11c \uac00\uc7a5 \uc624\ub798\ub41c \uba74\ub3c4 \ube0c\ub79c\ub4dc\ub77c\ub294 \uc804\ud1b5\uc744 \ud65c\uc6a9\ud558\uc5ec \uadf8\ub8e8\ubc0d \uc2dc\uc7a5\uc758 \ud2c8\uc0c8\uc2dc\uc7a5\uc744 \uacf5\ub7b5\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc5f0\uad6c\uc5d0 \ub530\ub974\uba74 \uc601\uad6d \ub0a8\uc131\uc758 42%\uac00 \uba74\ub3c4 \uc900\ube44 \uc81c\ud488\uc744 \ubd80\uc801\uc808\ud558\uac8c \uc0ac\uc6a9\ud558\uac70\ub098 \uc804\ud600 \uc0ac\uc6a9\ud558\uc9c0 \uc54a\uc73c\uba70, \uc0ac\uc6a9\uc790\uc758 67%\uac00 45\uc138 \uc774\uc0c1\uc785\ub2c8\ub2e4. \uc774\ub294 \uc80a\uc740\uce35\uc744 \uacf5\ub7b5\ud560 \uc218 \uc788\ub294 \ud655\uc2e4\ud55c \uae30\ud68c\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc\uc758 \uc0c8\ub85c\uc6b4 \uc81c\ud488\uad70\uc740\u00a0\uba74\ub3c4 \uc81c\ud488\uc6a9 \uc5d0\uc5b4\ub85c\uc878 \uce94<\/strong>, Mintel\uc774 \ubcf4\uace0\ud55c \ubc14\uc640 \uac19\uc774 2024\ub144\uc5d0 "\uc9c0\uc18d \uac00\ub2a5\ud55c \ubbf8\uc6a9 \uc81c\ud488" \uac80\uc0c9\uc774 15% \uae09\uc99d\ud55c \uac83\uacfc \uc77c\uce58\ud569\ub2c8\ub2e4.\ubbfc\ud154<\/a>). \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc\ub294 \uc9c0\uc18d \uac00\ub2a5\uc131\uacfc \uc131\ub2a5\uc744 \uc6b0\uc120\uc2dc\ud568\uc73c\ub85c\uc368 \uadf8\ub8e8\ubc0d \ud45c\uc900\uc744 \uc0c8\ub86d\uac8c \uc815\uc758\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud569\ub2c8\ub2e4.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \uc0c8\ub85c\uc6b4 \uc81c\ud488\uad70\uc5d0\ub294 \ud53c\ubd80 \uc790\uadf9\uc744 \ud574\uacb0\ud558\uace0 \uba74\ub3c4 \ud3b8\uc758\uc131\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub3c4\ub85d \uc124\uacc4\ub41c \uc138 \uac00\uc9c0 \uc81c\ud488\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<\/p> \uc774 \uc800\ub834\ud558\uace0 \ud53c\ubd80 \uce5c\ud654\uc801\uc778 \uc81c\ud488\ub4e4\uc740 \uc790\uadf9\uc744 \uc720\ubc1c\ud558\uae30 \uc26c\uc6b4 \uae30\uc874 \uc81c\ud488\ub4e4\uc5d0 \ub300\ud55c \uc18c\ube44\uc790\ub4e4\uc758 \ubd88\ub9cc\uc744 \ud574\uc18c\ud558\uc5ec \ud504\ub9ac\ubbf8\uc5c4 \uadf8\ub8e8\ubc0d\uc744 \ub354\uc6b1 \uc27d\uac8c \ub9cc\ub4e4\uc5b4 \uc90d\ub2c8\ub2e4. \uc544\ub798 \ud45c\ub294 \uc81c\ud488 \uc0ac\uc591\uc744 \uc790\uc138\ud788 \ubcf4\uc5ec\uc90d\ub2c8\ub2e4.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \ub9ce\uc740 \ub0a8\uc131\ub4e4\uc774 \uc54c\ucf54\uc62c \uc131\ubd84\uc774\ub098 \ud488\uc9c8\uc774 \ub0ae\uc740 \uba74\ub3c4 \uc81c\ud488\uc73c\ub85c \uc778\ud574 \ud53c\ubd80 \uc790\uadf9\uc744 \uacbd\ud5d8\ud558\uba70, \ud2b9\ud788 \ubbfc\uac10\uc131 \ud53c\ubd80\ub97c \uac00\uc9c4 \uc80a\uc740 \uc0ac\uc6a9\uc790\ub4e4\uc774 \uadf8\ub807\uc2b5\ub2c8\ub2e4. \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc\uc758 \ubb34\uc54c\ucf54\uc62c, \ud53c\ubd80\uacfc \ud14c\uc2a4\ud2b8\ub97c \uac70\uce5c \uc81c\ud488\uad70\uc740 \uc21c\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \uc194\ub8e8\uc158\uc744 \uc81c\uacf5\ud558\uc5ec \ubd88\ud3b8\ud568\uc744 \uc904\uc774\uace0 \uba74\ub3c4 \ud488\uc9c8\uc744 \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4. \ud569\ub9ac\uc801\uc778 \uac00\uaca9\uc73c\ub85c \uc811\uadfc\uc131\uc774 \ub6f0\uc5b4\ub098\uace0 \uc131\ub2a5\uc774 \ub6f0\uc5b4\ub09c \uadf8\ub8e8\ubc0d \uc81c\ud488\uc5d0 \ub300\ud55c \uc2dc\uc7a5\uc758 \uacf5\ubc31\uc744 \uba54\uc6cc\uc90d\ub2c8\ub2e4.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \uc70c\ud0a8\uc2a8 \uc2a4\uc6cc\ub4dc(Wilkinson Sword)\uc758 \ub514\uc790\uc778\uc740 \uc804\ud1b5\uacfc \ud604\ub300\uc131\uc758 \uade0\ud615\uc744 \uc774\ub8e8\uba70, \uba74\ub3c4\uae30 \ud2b9\uc720\uc758 \ubbf8\ud559\uacfc \uc870\ud654\ub97c \uc774\ub8e8\ub294 \uc138\ub828\ub41c \uadf8\ub9b0\uacfc \ub9e4\ud2b8 \ube14\ub799 \uc0c9\uc0c1\uc758 \ud3ec\uc7a5\uc744 \ud2b9\uc9d5\uc73c\ub85c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc77c\uad00\ub41c \ube0c\ub79c\ub529\uc740 \ub9e4\uc7a5\uc758 \ub9e4\ub825\uc744 \ub192\uc774\uace0 \uc18c\ube44\uc790\uc758 \uc2e0\ub8b0\ub97c \uac15\ud654\ud569\ub2c8\ub2e4. \uc2dc\ub2c8\uc5b4 \ube0c\ub79c\ub4dc \ub9e4\ub2c8\uc800 \uc720\uc548 \ucf58\ub4dc\ub860(Euan Condron)\uc740 "\uc800\ud76c \uc81c\ud488\uc740 \uc190\uc9c8\uc744 \uac04\uc18c\ud654\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uc804\ubb38\uc801\uc778 \uacb0\uacfc\ub97c \uc81c\uacf5\ud558\uc5ec \ubaa8\ub4e0 \uba74\ub3c4\uac00 \ub9e4\ub044\ub7fd\uace0 \ud3b8\uc548\ud558\ub3c4\ub85d \ubcf4\uc7a5\ud569\ub2c8\ub2e4."\ub77c\uace0 \ub9d0\ud588\uc2b5\ub2c8\ub2e4. \uc0ac\uc6a9\uc790 \uc911\uc2ec \ub514\uc790\uc778\uc5d0 \uc911\uc810\uc744 \ub454 \uc774 \uc81c\ud488\uc740 \uc9c1\uad00\uc801\uc774\uace0 \uc80a\uc740\uce35\uc5d0\uac8c \uc5b4\ud544\ud560 \uc218 \uc788\ub3c4\ub85d \uc124\uacc4\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t \uc81c\ud488\uc740 \ub2e4\uc74c\uc744 \ud65c\uc6a9\ud569\ub2c8\ub2e4.\u00a0100ml \uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \uce94<\/strong>\u00a0\uadf8\ub9ac\uace0\u00a0200ml \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5<\/strong>\uc644\uc804\ud788 \uc7ac\ud65c\uc6a9 \uac00\ub2a5\ud558\uace0 \uac00\ubcbc\uc6cc \ud658\uacbd\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc744 \uc904\uc785\ub2c8\ub2e4.\u00a0\ube0c\ub79c\ub4dc\uc6a9 \uc7ac\ud65c\uc6a9 \uac00\ub2a5\ud55c \uc54c\ub8e8\ubbf8\ub284 \uce94<\/strong>\u00a0\uc601\uad6d \uc1fc\ud551\uac1d\uc758 60%\uac00 \uc9c0\uc18d \uac00\ub2a5\ud55c \ud3ec\uc7a5\uc744 \uc6b0\uc120\uc2dc\ud558\uae30 \ub54c\ubb38\uc5d0 \uc18c\ube44\uc790 \uc120\ud638\ub3c4\uc5d0 \ub9de\ucdb0\uc57c \ud569\ub2c8\ub2e4(YouGov, 2024).\u00a0\uac1c\uc778 \uad00\ub9ac\uc6a9 \uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5<\/strong>\u00a0\uce5c\ud658\uacbd \uac00\uce58\ub97c \uc9c0\uc6d0\ud558\ub294 \ub3d9\uc2dc\uc5d0 \uc81c\ud488\uc758 \ubb34\uacb0\uc131\uc744 \ubcf4\uc7a5\ud569\ub2c8\ub2e4. \uc720\uc0ac\ud55c \ube0c\ub79c\ub4dc\ub97c \ucc3e\ub294\u00a0\ud654\uc7a5\ud488 \uc5d0\uc5b4\ub85c\uc878 \uce94 \uc194\ub8e8\uc158<\/strong>\u00a0\uc758\uc9c0\ud560 \uc218 \uc788\ub2e4\u00a0\uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \uce94 \uc81c\uc870\uc5c5\uccb4<\/strong>\u00a0Shining Aluminum Packaging\uacfc \uac19\uc740 \uc120\ub450\uc8fc\uc790\u00a0\uc9c0\uc18d \uac00\ub2a5\ud55c \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5 \uacf5\uae09\uc5c5\uccb4 B2B<\/strong>.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\uc2dc\uc7a5 \uae30\ud68c\uc640 \uc804\ub7b5\uc801 \ube44\uc804<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
Wilkinson Sword\uc758 \ud601\uc2e0\uc801\uc778 \uc81c\ud488 \ub77c\uc778<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\uc81c\ud488<\/th> \ud06c\uae30<\/th> \uac00\uaca9(\u00a3)<\/th> \uc8fc\uc694 \ud2b9\uc9d5<\/th> \ud3ec\uc7a5<\/th><\/tr> \uba74\ub3c4 \ud3fc<\/td> 200ml<\/td> 3<\/td> \ud138\uc744 \ub4e4\uc5b4\uc62c\ub824 \ub354\uc6b1 \uae54\ub054\ud55c \uba74\ub3c4\ub97c \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/td> 200ml \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5<\/strong><\/td><\/tr> \uba74\ub3c4 \uc824<\/td> 200ml<\/td> 3<\/td> \ubd80\ub4dc\ub7ec\uc6b4 \ubbf8\ub044\ub7ec\uc9d0\uc744 \uc704\ud55c \ubcf4\ud638 \uc7a5\ubcbd<\/td> 200ml \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5<\/strong><\/td><\/tr> \uc560\ud504\ud130\uc170\uc774\ube0c \ub85c\uc158<\/td> 100ml<\/td> 5<\/td> \ubbfc\uac10\ud55c \ud53c\ubd80\ub97c \uc9c4\uc815\uc2dc\ucf1c\uc90d\ub2c8\ub2e4<\/td> 100ml \uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \uce94<\/strong><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t \uc18c\ube44\uc790\uc758 \uace0\ubbfc \ud574\uacb0<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\ub514\uc790\uc778 \ubc0f \ube0c\ub79c\ub529 \ucca0\ud559<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\uce5c\ud658\uacbd \uc54c\ub8e8\ubbf8\ub284 \uc5d0\uc5b4\ub85c\uc878 \ud3ec\uc7a5<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\uc2dc\uc7a5 \ub3d9\ud5a5 \ubc0f \uc18c\ube44\uc790 \ubcc0\ud654<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t